Shinsegae Department Store

Shinsegae Department Store Site Renewal

VISIT SITE VIEW VIDEO
You are cordially invited to a new private experience proudly offered by Shinsegae.

Shinsegae Private Experience

Shinsegae Department Store has refurbished its outdated website into a user-friendly trendy website take one more step closer to its customers.

The ultimate goal was to contribute to sales and marketing by effectively showcasing differentiated services and brand image led by Shinsegae Department Store and rich in-house contents that have long been accumulated.

We have sought to provide customers with a better shopping experience through various services ranging from basic shopping information to store details, and the information tailored to individual customer’s needs.

mission mission
Trendy

Design

Rich in-house

Content

On-Offline

Scalability

Management development

System

빈이미지 빈이미지 신세계 상단배너 신세계 상단배너
strategy strategy
strategy
strategy
Providing Information tailored to individual customer’s needs

Optimized shopping experience

We seek to provide optimized shopping experience with information tailored to individual customer’s needs in consideration of various environment factors, including first-time users, logged/non-logged in customers and VIPs.

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A. First-time access customers
- Provided with the nearest branch information based on location verification
- Shopping info items of the branch listed up in the order of importance
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B. Non-logged in revisit customers
- Provided with store and shopping information through existing collected cookies
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C. Logged in customers / VIPs
- Provided with the store and shopping information through the frequently-visited stores set in the collected cookies or membership
- Provided with the membership grades, points, coupons, number of purchase days etc.
We also provide a highly advanced UX that delivers an experience
as if you were serviced at a regular department store by exposing
the information that is frequently sought and needed by individual customers
instead of having to search for their desired ones in a myriad of simply listed
information like in most other websites.
Shinsegae's own in-house content you can meet only at Shinsegae Department Store
strategy strategy
You can only meet at Shinsegae department store

Shinsegae's in-house contens

The online department store SSG ZONE provides a variety of content ranging from a brand page that introduces the unique brand of Shinsegae Department Store to the digital version of paper-based magazine and helps with leading to purchases. It is desired to introduce customers to the rich contents of Shinsegae Department Store, including art & culture that showcases the true color of Shinsegae Department Store as a multi-cultural venue for customers seeking sophisticated shopping experiences.

Shinsegae's own brand
Magazine
SSG ZONE
Art & Culture
design design

MAIN

메인 배경
STORE INFO SLIDE
A slide that contains the store information, including opening hours and holiday
is displayed with the store selection box selected at the gate is naturally connected
to the main page You may change your preferred store with a single click anywhere
on the main page and the store you have chosen is kept in the cookie and allows you
to see the relevant page on your next visit.

STORE INFORMATION

빈이미지 층별안내 빈이미지 층별안내
층별안내 층별안내 상단 층별안내 층별안내 상단
STORE INFORMATION
The basic information such as the store’s most important day is fixed on top of the box to make it easily accessible anywhere in the sub menu of the store. It also shows store-specific announcements, shopping information, art & culture news, restaurants and service facilities in an effective manner.
층별안내 자세히

SHOPPING INFORMATION

main
김선영 고객님을 위한
맞춤 쇼핑 정보를 확인해보세요~
휴대폰
휴대폰 휴대폰
SHOPPING INFORMATION
Interconnected with the Shinsegae Department Store’s legacy system,
we have built an efficient management system that is in sync with
the Shinsegae Department Store APP in both PC and mobile.
You can view shopping news and events of each store at a single glance.

BRAND STORY

BRAND STORY
We have built the Shinsegae Department Store's in-house brand page to introduce rich brand news, including brand introduction and brand Instagram.

MAGAZINE

DIGITAL MAGAZINE
The magazine previously provided in PDF format has been converted into digital articles to make it easier for anyone to get access to it.

MY SHINSEGAE

my shinsegae
design element design element
typography typography
color color
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Come and experience the fully refurbished Shinsegae.com.
www.shinsegae.com